About Ruen

About Ruen

Ruen is a young handbag brand from Austria, which has made it its goal to revive old traditions
and give them a new shine. She combines modern transfer painting with traditional crochet technique – and creates
so under the slogan “Reviving Tradition” limited handbag collections that are timelessly beautiful.

Produced are the Ruen bags in careful handwork. And it works like this: the first step is to punch out two fine wooden plates and paint them with a mandala pattern. The mandalas used in this process were created exclusively for the Ruen handbags using a compass technique and cannot be found anywhere else in this form. In a second step, the wooden panels are perforated at the edges and framed by a crochet pattern. Then, in a third step, both plates are joined together using the crochet technique. Finally, the inside is lined with soft lining – and ready is a unique bag!

The special thing about it: The handbags fit every occasion – and every culture. Whether at an elegant dinner in Dubai
or during a relaxed stroll through the Viennese city park, a Ruen handbag is the right choice wherever it has to be stylish.
must. By the way: The fact that the bags with their round shape are reminiscent of the globe is no coincidence. Just as little the fact,
That the individual models are named after different metropolises of the world.